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lead to problems if you have employees who weigh more than that. Choosing an incorrectly rated item can result in costly damage to the chair, and more importantly, injury to the person sitting in it. Any savings you would realize by purchasing a lowerrated chair would be far exceeded by the cost of your liability to the person who was injured. Choosing Price Over Value Everyone loves a bargain, but when you’re evaluating price, make sure you give equal weight to value. To make the smartest buying decision possible, consider the cost of ownership over the expected life of the furniture. Here’s an example: a chair that’s designed for occasional use will generally cost less than one that’s designed to withstand heavy wear and tear. While it may be tempting to purchase the lower priced chair, that would be a mistake if the chair will receive heavy use. Repairs and replacements could easily cancel out any initial savings and could even make the product more costly over time. There are occasions, of course, when you

wanted to see if they had any coupons on their Facebook
Cheap nike jerseys page they didn’t. Additionally, they never posted anything that could be considered strong content no coupons for Liking the page, no questions, contests or surveys or anything that would encourage engagement. So How Should a Small Business Proceed in How It Posts? If you’re a small business, you need to examine your clientele. Are your customers on Facebook often, and if so, what are they looking for? The only way you’re going to get more hits and make more Newsfeeds is if you know what your customers want and deliver on that. This means frequent updates, posts that encourage active participation and posts with different types of content including text, multimedia content, deals and contests that will drive users to your page often. Other avenues to explore include page post targeting which allows small businesses to target specific users based off gender, location and more and promotional posting, a feature rolled out last May where companies
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